DigiTrustly AI-Free Music Standard
1. Scope
Only the named artist, label and specifically approved recordings or catalogue entries are covered. New releases are not automatically certified. An active certificate and public verification record will define the approved scope.
2. Prohibited production methods
- Generative AI-created vocals, instrumental performances, melodies, compositions or recordings.
- AI-generated or cloned singing voices, including voice conversion that creates a synthetic impersonation.
- Vocoder-processed vocals, including traditional non-AI vocoders, as an additional DigiTrustly certification restriction.
- Fabricated or altered audio provenance, misleading or manipulated fingerprints, or falsified metadata and AI disclosures intended to hide origin.
- Knowingly submitting non-compliant recordings as AI-free.
3. Evidence and review
Reviewers may request DAW project files, unprocessed vocal or instrumental recordings, stems, dated creation records, contributor details and signed declarations. Missing or contradictory evidence may result in refusal. Detection scores, metadata, audio fingerprints and frequency patterns alone are not conclusive proof of AI generation or human origin.
4. Allowed conventional tools
Traditional recording, editing, EQ, compression, limiting, reverb, pitch correction and non-generative mastering may be allowed, subject to transparent disclosure and review. The prohibition on vocoder-processed vocals still applies. High-frequency or spectral characteristics are not independently disqualifying.
5. Where the seal may appear
Once a licence is active, the approved seal may be used on album and single artwork, artist and label websites (including headers and footers), promotional videos, social media and press materials, provided each use accurately identifies certified recordings. Third-party platform artwork rules still apply. The seal must not imply certification of unreviewed releases.
6. Misuse and revocation
Unauthorised seal use, counterfeit certificates, intentionally false declarations and concealment of prohibited AI use may result in suspension, revocation, removal demands and other lawful remedies. Any contractual financial penalties must be specified in separately accepted terms and reviewed for enforceability and proportionality. No penalty amount is imposed by this draft standard.
7. Independent verification
When launched, approved certificates are intended to have unique IDs, QR-enabled seals, a public verification status and a defined catalogue scope. A sample seal is not a valid certification. The certification programme is not yet operational.
